BRIEF

Showcase the clothing collection for the new season Autumn Winter 2020. 

• Create enough content for 3 months duration and make sure the content is relevant to COVID days. 
• Showcase multiple categories and range. 
• Content has to fit multiple platforms. 
• Video content roll-out plan.
• Liaise with Social Media team to ensure usage of the content and gather insights to improve upcoming content pieces. 
• In-app integration of videos to increase the footprint and conversion.

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